As your web site represents your business, you need to pay proper attention to those factors that influence your website design. Some web design tips that would help you in making a better web site design are summed up below:
1. Analysis: This is the very first phase of website design. In this phase, you need to answer these questions: Why do you need a Website? Who are your competitors? Who is your target audience? It is of paramount importance that you answer these questions carefully since this phase is the foundation stone of your website.
2. Uniqueness: If your company is unique, then it requires a unique website as well. A website designed on the lines of plagiarism will only lead to an image that is a duplicate of the website where you had copied your design from. Your Company has a unique environment and a unique market image; hence keep it up by providing it a unique website as well. Duplicate designs only succeed in creating confusion in the viewer's mind resulting in a decline in your sales. Hence, before finalizing any design for your website, checkout some related (competitor's) site so that get an idea of how NOT to build your website.
3. Compatibility: HTML is a language which is used for website designing and a web browser is where it gets compiled. A study shows that 70-80% internet users around the world use Microsoft internet explorer for internet browsing. The rest use some other browsers such as Netscape, Mozilla Firefox etc. These browsers do not support some HTML tags which are supported by Microsoft internet explorer. It is, hence, important that your website should look good in all these browsers. In other words, your website should be compatible with all browsers. Check your website design in all the available browsers and make changes as per requirement.
4. Content: Make sure that the content displayed on your web site is related to the products and services that you are offering on your website. Don't use difficult words or long winded phrases and sentences in your content. The content should be kept as simple and understandable as possible. You can use links or examples to make it easy for the viewer.
5. File Size: Always go for a simple web design since a simple design not only looks good, but also helps in reducing the file size. A small file size reduces the loading time of your website.
6. Home Page: The Home page of a website is the first page visible to the viewer who visits the site. Hence, it should be designed in such a way that it grabs the viewer's attention. For this use font type that improves the readability of the content. Use colors which match with your business. Avoid writing all your content on the home page itself. Divide the pages according to different topics, e.g., products, services, etc; provide links to these pages on your home page.
