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Wednesday, June 20, 2007

How to promote your logo design?

Most of the people don’t know how to promote their company using logo. Even they have no awareness how to promote their logo design. These are some promotional technique that helps you to promote your logo:

Good Logo Design: First step is you should have good logo design. Good logo design mean it should simple and eye catching. For this you can take part in designing process. Avoid logo design software and cheap logo design methods because you get as much you pay.
However you can go for logo Design Company. Once you have find right logo designer take part in each designing steps and discuss all issues with your designer. While designing your logo don’t forget about your company values and targeted audience. It should able to create positive image of your company in costumer Mind.

Stationary: After Creating a good logo design next step is to select similar business stationary design. Business stationary includes business cards, letterheads and envelops. Your logo design should adaptable to this stationary. Some factors that effect business stationary design are targeted audience, company values and type of industry. First impression is last impression so take care about printing of these stationary and use good quality printer instead of using cheap and bad quality printer.

Logo printed t-shirts: In this promotion technique all you need to do is print your logo design on t-shirts. Wear these t-shirts and distribute to your friends, relatives and collogues. It is little-bit costly but effective way of promotion. Once they walk around wearing these t-shirts you will get noticed. But this promotional technique is limited to particular area.

Sponsor Local Functions: Another technique is sponsor local school, college or youth functions. In these functions uses banners on which your logo design is printed and hang up it on wall. Take some pictures of these banners. In these functions you can give logo printed t-shirts to the people and take picture of people wearing these t-shirts. Use these pictures on your website, magazines and information brochure of your company.

Identify your customer: Last but not least identify your target audience. Your logo should designed according o your target market like if you are from corporate sector you should use Corporate Logo design. Spend some time to search about your target market and plan your advertising budget for this area of market. This is effective and you will get more return on your investment.

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