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Tuesday, June 26, 2007

How to be a good logo designer?

What Client Want: It is important to understand the requirements of clients. Don’t feel shy to ask questions. It is good if client also take part in designing process. Try to know that the client belongs to which type of industry and design logo to that industry specific.Example: if client belongs to Sports industry then his preference will be Sports Logo Design.

Do some Research: Before making any decision do deep analyses about of the company or product for which you are going to design logo. You can refer other logos designs of similar industry. This search will surely helpful in next steps and tell you about current trend of that industry

Look at competitor: See your competitor logo this will tell you about current trend and give you an idea to make different logo form competitor one, so that viewer can easily differentiate between you’re and competitor logo.

Look for expert help: Attractive logo designing required great designing skills and good business knowledge. It is advisable to look for expert help form logo design companies. A good designed logo created by professional will surely grab the attention of viewer and boost its brand image.

Simple Design: Always go for simple logo design. Simple logo design is easy to remember and convey the message of advertiser/company/organization in short possible time. Where complex designs are time consuming and divert viewer attention.

Fonts and colors: Most of the logo uses single or two colors. Colors reflect attitude and perception. Use good combination of colors which represent your company. Use simple fonts which are easy to read. If you select complex fonts be sure that it is easy to read.

Future Oriented: Consumer demand change everyday. They always demand for best which result continues up gradation of product. So it is beneficial to keep these things mind while designing your logo so that you can prevent it from being out of dated.

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